Styleguide
Der Auftrag bestand darin, ein Corporate-Design für ein Geschäft mit dem Namen "SAFTBAR" zu gestalten. "SAFTBAR" ist ein fiktives Geschäft, welches Säfte sowie andere gesunde Lebensmittel verkauft.
Vorwort
Die „Saftbar“ steht für das Gesunde „to go“ und „to stay“. Der Begriff „Coffee to go“ oder „to go“ ist mittlerweile ein fester Bestandteil in der Gastronomie. Doch nicht nur in der Gastronomie auch in unserem täglichen Leben stolpern wir immer wieder über den Begriff „to go“. Ob es das schnelle Mittagessen am Bahnhof ist, oder der Kaffee beim Bäcker.
Das Sortiment der „Saftbar“ besteht nicht nur aus den verschiedensten Säften, sondern auch aus Smoothies, Obstbechern, Fruchtjoghurts, Quarkspeisen und Frucht-Kompott.
Werde auch Du Teil der „Saftbar“-Familie.
Wir freuen uns auf deinen Besuch!
STYLEGUIDE
The brief was to create a corporate design for a store called "SAFTBAR". "SAFTBAR" is a fictional store that sells juices as well as other healthy foods.
The brief was to create a corporate design for a store called "SAFTBAR". "SAFTBAR" is a fictional store that sells juices as well as other healthy foods.
FOREWORD
"SAFTBAR" stands for the healthy "to go" and "to stay". The term "coffee to go" or "to stay" has become a staple in the restaurant industry. But it's not just in the restaurant trade that we stumble across the term "to go" again and again in our daily lives. Whether it's the quick lunch at the train station, or the coffee at the bakery.
"SAFTBAR" stands for the healthy "to go" and "to stay". The term "coffee to go" or "to stay" has become a staple in the restaurant industry. But it's not just in the restaurant trade that we stumble across the term "to go" again and again in our daily lives. Whether it's the quick lunch at the train station, or the coffee at the bakery.
The assortment of the "Saftbar" consists not only of the most different juices, but also of smoothies, fruit cups, fruit yogurts, quark dishes and fruit compotes.
You too can become part of the "juice bar" family.
We are looking forward to your visit!
We are looking forward to your visit!
